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Project Brief
The project is to build a book revolving around the idea of perfume and the layers that make up the final product. While engaging the reader with facts and infographics, the book should thoroughly talk about the effects it has on people currently and the issues that underlie it. The book is then broken up into different segments from the start, the reason, what has changed the world through it.
Keywords for the book
Keywords for
the book
Romantic, Apothecary, Personal
Type Selection
Through careful consideration, the type choice in this book plays a role in delivering the right look and feel we give to the book. In addition to choosing a right and traditional serif, I wanted the book to deliver its 'apothecary' feel with a handwritten font in the book. Each header of the chapters in the book will have the handwritten look to it, helping the reader to know when the book ends and starts a new chapter.
Color Selection
Choosing the right colors to represent a scent based book is not easy decide. these color selected are done through different scenarios of researching about perfumes and how some ingredients do associate with this colors. Using the red as the primary color plays a huge role associating the concept of romanticism in perfumes that most people know to be with.
These color is not just used for aesthetics, but also for the meaning that connects with the world of scent.
Stained Red
HEX #9B1B30
CMYK 0%, 70%, 82%, 14%
Stained Red
HEX #9B1B30
CMYK 0%, 70%, 82%, 14%
Olive Green
HEX #6D6F47
CMYK 0%, 70%, 82%, 14%
Olive Green
HEX #6D6F47
CMYK 0%, 70%, 82%, 14%
Tan Skin
HEX #D5916D
CMYK 0%, 70%, 82%, 14%
Tan Skin
HEX #D5916D
CMYK 0%, 70%, 82%, 14%
The Beige
HEX #D1B48C
CMYK 0%, 70%, 82%, 14%
The Beige
HEX #D1B48C
CMYK 0%, 70%, 82%, 14%
Black
HEX #00000
CMYK 0%, 70%, 82%, 14%
Black
HEX #00000
CMYK 0%, 70%, 82%, 14%




The idea that our usual scent is not just made of florals, spices, wood barks, and fermented ingredients—it goes deeper than that. Through exploring the history of our favorite scents and the reasons why people wear perfumes, I learned that people now associate certain scents with norms or concepts. Scents and perfumes don't just play with the character of fragrance—they control what the mind perceives.
I created Beyond the Scent to take you beyond what you know. It explores, defines, and critically breaks down the layers of scent that create an impression.
Book Highlights
Book Highlights
Choosing the right colors to represent a scent based book is not easy decide. these color selected are done through different scenarios of researching about perfumes and how some ingredients do associate with this colors. Using the red as the primary color plays a huge role associating the concept of romanticism in perfumes that most people know to be with.
These color is not just used for aesthetics, but also for the meaning that connects with the world of scent.
An exclusive interview with a perfumist :
Book design and production
Beyond The Scent
The World Beyond The Scent
The interview was done with a well known perfumist that owns Strange Invisible Perfumes. Her name was Alexandra Balahoutis. She has started her perfume business in 2000. Growing to be an authentic, organic essence for their scent profile.
⭐️Connect to Content
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⭐️Connect to Content
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⭐️Connect to Content
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⭐️Connect to Content
Add layers or components to make infinite auto-playing slideshows.
Book design and Production
The idea that our usual scent is not just made of florals, spices, wood barks, and fermented ingredients—it goes deeper than that. Through exploring the history of our favorite scents and the reasons why people wear perfumes, I learned that people now associate certain scents with norms or concepts. Scents and perfumes don't just play with the character of fragrance—they control what the mind perceives.
I created Beyond the Scent to take you beyond what you know. It explores, defines, and critically breaks down the layers of scent that create an impression.










Graphic Elements
Beyond The Scent
The World Beyond The Scent


Type Selection
Through careful consideration, the type choice in this book plays a role in delivering the right look and feel we give to the book. In addition to choosing a right and traditional serif, I wanted the book to deliver its 'apothecary' feel with a handwritten font in the book. Each header of the chapters in the book will have the handwritten look to it, helping the reader to know when the book ends and starts a new chapter.
Stained Red
HEX #9B1B30
CMYK 0%, 70%, 82%, 14%
Olive Green
HEX #6D6F47
CMYK 0%, 70%, 82%, 14%
Tan Skin
HEX #D5916D
CMYK 0%, 70%, 82%, 14%
The Beige
HEX #D1B48C
CMYK 0%, 70%, 82%, 14%
Black
HEX #00000
CMYK 0%, 70%, 82%, 14%
Color Selection
Choosing the right colors to represent a scent based book is not easy decide. these color selected are done through different scenarios of researching about perfumes and how some ingredients do associate with this colors. Using the red as the primary color plays a huge role associating the concept of romanticism in perfumes that most people know to be with.
These color is not just used for aesthetics, but also for the meaning that connects with the world of scent.
Graphic Elements

Connect to Content
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Connect to Content
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Connect to Content
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Connect to Content
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Connect to Content
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Connect to Content
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Connect to Content
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Connect to Content
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Choosing the right colors to represent a scent based book is not easy decide. these color selected are done through different scenarios of researching about perfumes and how some ingredients do associate with this colors. Using the red as the primary color plays a huge role associating the concept of romanticism in perfumes that most people know to be with.
These color is not just used for aesthetics, but also for the meaning that connects with the world of scent.
An exclusive interview
with a perfumist :
